Business, Character Design, Comic Book Style Illustration
How to Make Dry Subject Matter Entertaining
This article is about how to make boring or dry subject matter entertaining to your audience. You can put a face on core values, core concepts, or core features and depict them as comic book superheroes. It’s a great tool and a very creative way to use in internal and external business marketing campaigns. Once… Read More
Cartoon Blog, Character Design, Graphic Design, Licensing Character Art, Website Design
Designing Uncle Moishy’s New Character and New Brand
The Old Uncle Moishy Character The phone rang one day and I was asked by one of Uncle Moishy’s sons to create a new cartoon mascot character of Uncle Moishy. Uncle Moishy’s son told me about Uncle Moishy’s 40+ years as a Jewish children’s entertainer and about his international fame. He then showed me the… Read More
Business, Character Design
How to Get Your Customers to Advertise Your Business and Make a Profit Too!
I know it’s hard to believe that it’s possible to get customers to advertise your business for you, and even harder to believe that you could make a profit at doing it too. It happened for my client and I’m going to share with you how he did it. Background Let me start by giving… Read More
Cartoon Blog, Character Design, Comic Book Style Illustration
Captain Sandy from Below Deck Mediterranean Superhero Branding
I got the pleasure of meeting and working with Captain Sandy, who I met as an experienced professional Yacht Captain (27 years experienced) of the 154 foot super-yacht Sirocco. Later when Bravo’s “Below Deck Mediterranean” television show aired, I discovered she was also a reality television celebrity. Captain Sandy is in the process of developing her branding. She… Read More
Business, Character Design, Comic Book Style Illustration
T-shirt Marketing for the Construction Industry
This is not a new concept but it is a tried and true marketing vehicle that does work if you use it correctly. T-shirt marketing can build brand awareness with those in your industry. I’m going to share with you how one of my clients uses it to build his brand awareness with his target… Read More
Business, Cartoon Blog, Character Design
Designing Animal Characters as Restaurant Mascots
Here is a great case study of some very smart family owned restaurant owners and how they used an animal as their restaurant mascot. The restaurant prides itself on being a family oriented barbecue restaurant with catering services and is located in beautiful Pisgah Forest in North Carolina. It is my understanding that there are… Read More
Cartoon Blog, Character Design, Free Stuff, News
Free Cartoon Character Poster
I have created a promotional poster that has over 50 cartoon characters I designed over the years as a professional freelance cartoonist for hire. Many of the cartoon characters are owned by a variety of clients. I originally created the poster as a reward for a Kickstarter artist sketchbook that I had set up to… Read More